Is it normal to feel personally betrayed when an influencer makes a mistake?

It is very common to feel a sense of betrayal when someone you admire, especially an influencer, makes a significant error. We invest time and emotion into following these individuals, often seeing them as role models or friends. This emotional investment can make their missteps feel like a personal slight, even though the relationship is one-sided.

Research from the University of California, Berkeley, indicates that up to 40% of social media users report experiencing feelings of disappointment or sadness when a favorite online personality acts c

See other perspectives

Am I the only one who feels personally betrayed when an influencer makes a mistake?

Am I the Only One?

Does everyone feel personally betrayed when an influencer makes a mistake?

Does Everyone?

Is it weird to feel personally betrayed when an influencer makes a mistake?

Is It Weird?

Why do I feel personally betrayed when an influencer makes a mistake?

Why Do I?

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you ever just feel this kind of almost like a pathological protectiveness over something or someone totally unrelated to your actual life kind of thing like I spend hours sometimes late at night… …

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It’s a peculiar thing, this vicarious living, and I remember the distinct feeling of accomplishment that settled in my chest, a quiet, almost diagnostic satisfaction, as I’d arrange those spice jars… …

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It’s an objectively stupid thing I do, this whole defending a podcaster thing, but here we are. …

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Frequently Asked Questions

Why do I get so invested in influencers' lives?▾
Many people find connection and entertainment in following influencers. Their curated content often presents an aspirational lifestyle or relatable personality, which can foster a strong sense of familiarity and even attachment over time.
What is a parasocial relationship with an influencer?▾
A parasocial relationship describes the one-sided connection we feel with media figures, like influencers. While we feel like we know them, they don't know us, creating an illusion of intimacy that can lead to strong emotional reactions to their actions.
How can I manage my feelings when an influencer disappoints me?▾
It can help to remember that influencers present a curated version of themselves, and everyone makes mistakes. Focusing on the real-life connections and relationships you have can also provide perspective and reduce the impact of online disappointments.

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