Is it weird to feel personally betrayed when an influencer makes a mistake?

It's understandable to feel a sting of disappointment or even betrayal when someone you admire, especially an influencer you've followed closely, does something that goes against your expectations. This isn't unusual, as we often invest time and emotional energy into these digital relationships, creating a sense of connection. When that connection is broken by a perceived misstep, it can genuinely affect us.

Research from the University of California, Berkeley, suggests that over 60% of social media users report experiencing feelings of connection to online personalities, indicating the widespread nature

See other perspectives

Real stories from the community

Frequently Asked Questions

Why do I get so invested in influencers' lives?
Following influencers often involves seeing curated snippets of their daily lives, opinions, and struggles, which can create a strong sense of familiarity and connection, similar to knowing a friend. This consistent exposure fosters a feeling of closeness, even without direct interaction.
What is a parasocial relationship with an influencer?
A parasocial relationship describes the one-sided connection people feel with media figures, like influencers, where the fan invests emotional energy and feels a personal bond, despite the figure being unaware of their existence. It's a common aspect of engaging with media.
How can I manage my feelings when an influencer disappoints me?
When an influencer disappoints you, it can be helpful to remember that everyone is human and prone to error. You might consider adjusting your expectations of their perfection or taking a break from their content if it's causing distress. Focusing on your direct relationships can also help.

Have your own experience to share?

Share Your Story